Design and create fashion and photographic make-up
Overview
This standard is about developing your creative make-up skills for fashion and photographic work in a way that enhances your own professional profile. The ability to research, plan and create a range of make-up looks to a given brief, in conjunction with others, is required in this standard. The ability to evaluate the results against the design brief is also required.
To carry out this standard you will need to maintain effective health, safety and hygiene throughout your work. You will also need to maintain your personal appearance and demonstrate good communication skills to share the design concepts with others involved in the project.
The main outcomes of this standard are:
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1. plan and design a range of make-up looks
2. produce a range of make-up looks
3. evaluate your results against the design brief objectives
Performance criteria
You must be able to:
Plan and design a range of make-up looks
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1. agree contractual arrangements with the relevant person prior to commencing your design plan
2. identify the intended activity for which the make-up is required
3. source information to research ideas on themes for the design plan
4. use information sourced to create your design plan
5. create a design plan which has clear objectives and meets the design brief from the relevant person
- design mood boards for the look required
7. identify all resources and additional media required
8. consider how risks to health and safety can be reduced
- agree your design plan with the relevant person
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Produce a range of make-up looks
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prepare the work environment to meet legal and organisational requirements
prepare equipment, materials and products for the make-up application
work in a way which permits access and minimises the risk of injury to you and others
use make-up application techniques to create the agreed look
manage resources within the limits of your own authority
communicate with relevant person throughout the make-up activity
ensure the use of resources conforms to the design plan
ensure the finished make-up look meets the design brief
Evaluate your results against the design brief objectives
obtain and evaluate feedback from the relevant person on your work and its effectiveness
evaluate your own performance against your objectives to identify how and where it could be improved
Knowledge and Understanding
You need to know and understand:
Plan and design a range of make-up looks
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1. the reasons for agreeing contractual arrangements prior to commencing your design plan
2. the steps that should be taken to ensure you are adequately insured
3. how to interpret a design brief
- how to create a detailed and accurate make-up design plan
5. different methods of communicating and presenting your design plan to the relevant people
6. the principles of colour theory
7. the different types of lighting and camera effects and how these impact on the make-up
8. why it is important to set and work to a budget
9. the range and availability of resources required and where they can be obtained
how to create a mood board and apply it to your make-up design plan
how to adapt your plans to meet venue restrictions
the common problems associated with photographic shoots, fashion shows and how to resolve them
the potential hazards that must be considered when working at any venue
the steps that should be taken to minimise risks
how local by-laws and legislation may limit your use of resources
the health and safety procedures applicable to any venue you use
how to recognise contra-indications and restrictions to the make-up and how to deal with them
Produce a range of make-up looks
how to prepare and adapt the work environment to meet legal and organisational requirements
methods of communicating your requirements to the relevant people
the principles of design, scale and proportion when creating a look
iconic make-up looks and how different cultures have influenced make-up and fashion trends
the different types of make-up techniques and how to use them
how to replicate historical looks safely to meet present day standards
the ways in which additional media can be used to complement the overall design plan
how to adapt the product and make-up selection to suit circumstances
Evaluate your results against the design brief objectives
the purpose of evaluation activities
the areas on which feedback should be collected
methods of gaining feedback from others
the potential commercial benefits that can arise from make-up design work
how the design looks can be adapted to suit other activities
Scope/range
Scope Performance
Activity
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1. photographic – black and white
2. photographic – colour
3. fashion shows
Look
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1. period
2. fantasy
3. high fashion
- catwalk
5. bridal
6. commercial
7. editorial
Resources
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1. tools and equipment
2. products
3. time
4. people
5. venue
- budget
**Additional media
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1. accessories
2. clothes
3. hair
4. nails
5. false lashes
Make-up application techniques
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1. precision base application
2. highlighting and shading
3. concealing
4. blending
5. precision application of eye and eyebrow products
precision application of lip products
colour mixing
stencilling
body make-up
airbrushing
Scope Knowledge
**Relevant people
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1. photographer
2. art director
3. make-up designer
4. hair designer
5. clients
6. artistes
7. clothing designer
8. stylists
nail technician
assistant
Common problems
- staffing
2. tools and equipment breakdowns
- time over-runs
4. environmental conditions
5. budget constraints
Health and safety
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Health and Safety at Work Act
The Reporting of Injuries, Diseases and Dangerous Occurrences Regulations (RIDDOR)
The Health and Safety (First Aid) Regulations
The Regulatory Reform (Fire Safety) Order
The Manual Handling Operations Regulations
The Control of Substances Hazardous to Health Regulations (COSHH)
The Electricity at Work Regulations
The Environmental Protection Act
The Management of Health and Safety at Work Regulations
The Health and Safety (Information for Employees) Regulations
**Methods
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questioning
visual
listening
body language
**Circumstances
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- environmental
2. cancellation
3. illness
4. change of brief
Values
The following key values underpin the delivery of services in the beauty, nails and spa sectors
a willingness to learn
a flexible working attitude
a team worker
a positive attitude
personal and professional ethics
Behaviours
The following behaviours underpin the delivery of services in the beauty, nails and spa sectors. These behaviours ensure that clients receive a positive impression of both the organisation and the individual
meeting the organisation's standards of behaviour
greeting the client respectfully and in a friendly manner
communicating with the client in a way that makes them feel valued and respected
treating the client courteously and helpfully at all times
adapting behaviour to respond effectively to different client behaviour
checking with the client that you have fully understood their expectations
responding promptly and positively to the client's questions and comments
recognising information that the client might find complicated and checking whether they fully understood
meeting both organisational and industry standards of appearance.
Skills
The following key skills underpin the delivery of services in the beauty, nails and spa sectors
the ability to self-manage
excellent verbal and non-verbal communication
using the most appropriate ways of communicating with a client
responding promptly to a client seeking assistance
quickly locating information that will help the client
providing the client with information they need about services and products offered by the organisation
Glossary
Artiste
The artiste is the person on whom the make-up is being carried out. This could include models, performers and celebrities.
Art Director
The Art Director is a blanket title for a variety of similar job functions in advertising, publishing, film, theatre and television. Typically this person is responsible for the overall art/design of the project.
Stylist
The person responsible for deciding the wardrobe requirements and possible overall look.
Design plan
A chart that is used to show the design of the make-up and list products, accessories, and any additional media required.
Design Brief
A breakdown of what the relevant people want to achieve for the end result, within a certain timescale, budget and location.