Design and create fashion and photographic make-up

URN: SKABT13
Business Sectors (Suites): Beauty therapy
Developed by: SkillsActive
Approved on: 2025

Overview

This standard coexists alongside, SKAHDBRBNST1 Implement and maintain safe, hygienic and effective working practices and SKAHDBRBNS1 Consult, assess, plan and prepare for Hair, Barbering, Beauty, Nails, Wellbeing and Holistic services. This standard is about developing your creative make-up skills for fashion and photographic work in a way that enhances your own professional profile. The ability to research, plan and create a range of make-up looks to a given brief, in conjunction with others, is required in this standard. You will also be required to do a post evaluation and reflection for continuous improvement, against the design brief. Users of this standard will need to ensure that their practices reflect up-to-date information, policies, procedures and best practice guidance. The main outcomes of this standard are:

  1. plan and design a range of make-up looks
  2. produce a range of make-up looks
  3. evaluate your results against the design brief objectives

Performance criteria

You must be able to:

  1. agree contractual arrangements with the relevant person prior to commencing your design plan
  2. identify the intended activity for which the make-up is required and obtain the design brief
  3. explore and use sources of information to research and inspire ideas in relation to the design brief
  4. contextualise, visualise and collate your ideas to create and develop a range of designs taking into account any budgetary constraints
  5. reflect upon the collation of designs to determine the final design
  6. create a design plan which has clear objectives and meets the design to include:
    6.1 identify all products, equipment and resources required to meet the design plan objectives
  7. prepare a contingency plan and adaptations to address prospective changes in circumstances
  8. carry out a concise and comprehensive consultation with the individual
  9. maintain your responsibilities for health and safety in accordance with legislation,       regulations, directives and guidelines
  10. discuss and establish the individual’s objectives, skin concerns, expectations and desired outcomes to inform the make-up design plan
  11. Confirm and agree with the individual, they have understood the proposed make-up design, to include:
    11.1 expected outcomes
    11.2 contra-actions
    11.3 adverse reaction
  12. obtain and record the individual’s informed consent for the make-up service in accordance with organisational and insurance requirements
  13. carry out tests to establish suitability for the service and record the outcome in accordance with manufacturer instructions
  14. carry out a skin analysis to confirm the make-up service, to include:
       14.1 skin type
       14.2 skin condition
       14.3 skin classification
  15. prepare the treatment area in accordance with the make-up service protocol
  16. select the make-up products in accordance with the make-up design plan, to include:
    16.1 skin type
    16.2 skin condition
    16.3 agreed look
  17. use make-up application techniques to create the agreed look
  18. communicate with individual throughout the make-up activity
  19. monitor the individual's health, wellbeing and skin reaction throughout the make-up service
  20. implement the correct course of action in the event of an adverse reaction
  21. ensure the finished make-up look meets the design brief
  22. complete the individual's service records and store in accordance with data legislation
  23. use reflective practice to evaluate your final design
  24. obtain and evaluate feedback from the relevant person on your work and its effectiveness
  25. take and store consensual visual media of the design in accordance with insurance requirements, organisational policies and procedures

Knowledge and Understanding

You need to know and understand:

  1. the reasons for agreeing contractual arrangements prior to commencing your design plan
  2. your role and responsibilities in providing make-up services and the importance of working within your competence
  3. why you must comply with ethical practice and work within the legislative requirements, to include:
    3.1 the responsibilities under local authority licensing regulations for yourself and your premises
  4. the importance to engage in, and document continuous professional development to include, up-to-date information policies, treatments and best practice guidance
  5. the anatomy and physiology relevant to this standard
  6. the relative and absolute contraindications relevant to the make-up service, to include:
    6.1 the legislative and insurance requirements for obtaining medical diagnosis and referral
  7. the importance of recognising suspicious skin irregularities and lesions, and referring to a relevant healthcare professional
  8. the purpose, use and limitations of make-up treatments, in relation to:
    8.1 past and current medical history
    8.2 skin condition
    8.3 relevant lifestyle factors
    8.4 medication and medical conditions
    8.5 individual's expectations
  9. the adverse reactions associated with a make-up service and how to respond
  10. how to create a visual design plan and formulate design objectives
  11. different methods of communicating and presenting your design plan to the relevant people
  12. the principles of colour theory
  13. the different types of lighting and camera effects and how these impact on the make-up
  14. why it is important to set and work to a budget
  15. the sourcing, storage, handling, of products, tools and equipment in accordance with the manufacturer's instructions and legislative requirements
  16. the range and availability of equipment, material and products required and where they can be obtained
  17. how to create a mood board and apply it to your make-up design plan
  18. how to develop contingency plans and the adaptations that may be required
  19. the common problems associated with photographic shoots and fashion shows and how to resolve them
  20. methods of communicating your requirements to the design team
  21. the principles of design, scale and proportion when creating a look
  22. iconic make-up looks and how different cultures have influenced make-up and fashion trends
  23. the different types of make-up application techniques and how to use them
  24. how to replicate historical looks safely to meet present day standards
  25. the ways in which additional media can be used to complement the overall design plan
  26. why it is important to discuss and establish the design plan objectives, concerns, expectations, desired outcomes and agree the make-up service plan
  27. the legal requirements for providing make-up services to minors and vulnerable adults
  28. the legislative and indemnity requirements of gaining informed consent for the make-up service
  29. the importance of adhering to the make-up service protocol
  30. the importance of adhering to manufacturer instructions to prevent product incompatibilities and risks to health
  31. the purpose of tests and the reasons why you carry out a test using the product(s) to be used
  32. the importance of monitoring the health and wellbeing of the individual during, and post the service
  33. the reasons for completing the application in a commercially viable time
  34. the reasons for taking consensual visual media of the individual's final look and storing in accordance with the service, legislative, insurance and organisational requirements
  35. the legislative and regulatory requirements of completing and storing the individual's make-up treatment record
  36. the expected outcomes of make-up service
  37. the purpose of reflective practice and evaluation and how it informs future services
  38. methods of gaining feedback from others
  39. the potential commercial benefits that can arise from make-up design work
  40. the importance to record the outcome and evaluation of the make-up service
  41. the instructions and advice, pre and post the make-up service

Scope/range

Activity

  1. photographic – black and white
  2. photographic – colour
  3. fashion shows

Resources

  1. tools and equipment
  2. products
  3. time
  4. people
  5. venue
  6. budget
  7. accessories
  8. clothes
  9. hair
  10. nails
  11. false lashes

Circumstances

  1. environmental
  2. cancellation
  3. illness
  4. change of brief

Skin type

  1. Dry
  2. Oily
  3. Combination
  4. Balanced

Skin condition

  1. lax elasticity
  2. hyper and hypo pigmentation
  3. congested
  4. pustular
  5. fragile
  6. vascular
  7. sensitised
  8. sensitive
  9. dehydrated
  10. photo-sensitive
  11. photo-aged
  12. lack lustre

Skin Classification

  1. Fitzpatrick Scale
  2. Lancer Scale

Make-up service protocol

  1. working environment
  2. health and safety
  3. infection prevention and control
  4. service plan
  5. informed consent
  6. data management
  7. test outcomes
  8. manufacturer instructions
  9. audit and accountability
  10. instructions and advice
  11. sustainability
  12. waste management
  13. evidence-based practice
  14. reflective practice

Look

  1. period
  2. fantasy
  3. high fashion
  4. catwalk
  5. bridal
  6. commercial
  7. editorial
  8. natural
  9. social media trends

Make-up application techniques

  1. prepare skin
  2. precision base application
  3. highlighting and shading
  4. neutralising techniques
  5. blending
  6. precision application of eye and eyebrow products
  7. precision application of lip products
  8. colour mixing
  9. stencilling
  10. body make-up
  11. airbrushing
  12. adornments
  13. fine line work

Anatomy and physiology

  1. the structure and function of the skin
  2. the anatomy and physiology of the human body
  3. relative and absolute contraindications and related pathologies

Methods of communicating

  1. questioning
  2. visual
  3. listening
  4. body language

Instructions

  1. the individual and practitioner's legal rights and responsibilities
  2. pre and post treatment instructions and care
  3. restrictions and associated risks
  4. future treatments

Scope Performance


Scope Knowledge


Values


Behaviours


Skills


Glossary

Skin classification
Skin classification scales can be referred to as the fitzpatrick scale, lancer scale
Stylist
The person responsible for deciding the wardrobe requirements and possible overall look.
Design plan
A chart that is used to show the design of the make-up and list products, accessories, and any additional media required.
Design Brief
A breakdown of what the relevant people want to achieve for the end result, within a certain timescale, budget and location.


Links To Other NOS

SKAHDBRBNST1, SKAHDBRBNS1, SKABT14, SKABT3, SKABT15, SKAB2


External Links


Version Number

1

Indicative Review Date

2028

Validity

Current

Status

Tailored

Originating Organisation

SkillsActive

Original URN

SKANSC23

Relevant Occupations

Make-up and Skin Consultant, Make-up Artists, Make-up Specialist, Hair and Make-up Designer

SOC Code

6222

Keywords

design; fashion; photographic; make-up