Promote sales of food or drink products by offering samples to customers

This standard is about offering customers samples of food or drink products to consume immediately, as a way of promoting sales. Suitable products need to be selected, prepared and displayed so they look appealing. Customers need to be actively encouraged to sample and buy products. Relevant food safety requirements need to be followed when preparing, displaying and disposing of product samples.

This standard is for all staff with food hygiene training who offer food and drink samples.

When you have completed this standard you will be able to demonstrate your understanding of and ability to:

• Promote sales of food and drink products by offering samples to customers

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1. identify suitable opportunities to promote sales by offering samples of food and drink products to customers following your workplace procedures and relevant legislation
2. follow your workplace procedures to select suitable products for sampling
3. prepare product samples in line with your workplace procedures and relevant legislation standards for preparation and presentation
4. follow your workplace procedures and relevant legislation for giving customers information about dietary and potentially allergenic ingredients
5. spot suitable opportunities to encourage individual customers to sample products following your workplace procedures
6. follow your workplace procedures to encourage customers to sample the products
7. deal politely with customers who misuse the sampling activity following your workplace procedures
8. explain clearly to customers where they can buy the food and drink products sampled
9. monitor the freshness of samples on display and remove samples that no longer meet requirements for freshness following your workplace procedures and relevant legislation
10. dispose of waste products in line with your workplace and relevant legislation requirements
11. follow your workplace procedures and relevant legislation requirements for recording food disposals
    
    

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1. how the opportunity to sample food and drink products helps to promote sales
2. your workplace’s criteria for selecting products for sampling, including product type and sell-by date
3. your workplace procedures and standards for preparing and displaying samples
4. the required temperatures for safely storing and serving samples5. the information that must be given to customers about dietary and potentially allergenic ingredients
5. how to spot opportunities to encourage customers to sample products
6. how to deal with customers politely who misuse the sampling activity
7. how to use words and body language to encourage customers to sample food and drink products
8. where customers can buy the food and drink products sampled and how to explain this clearly to customers
9. why it is important to monitor the freshness of samples on display, and how to do so
10. relevant legislation requirements and your workplace procedures for disposing of waste products and recording food disposals

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3

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2030

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Current

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Original

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Skillsmart Retail

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SSR.C275

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Retail and Commercial Enterprise, Retailing and Wholesaling, Sales and Customer Services Occupations, Sales Assistants and Retail Cashiers

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7111

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Retailing; retailers; promotes; promoting; advertises; advertising; sells; selling; items; produce; goods; offers; gives; giving; sampling

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