Develop sales strategies and plans

URN: CFASAL005
Business Sectors (Suites): Sales (2013)
Developed by: Skills CFA
Approved on: 2016

Overview


Performance criteria

You must be able to:


Knowledge and Understanding

You need to know and understand:


Scope/range


Scope Performance


Scope Knowledge


Values


Behaviours


Skills


Glossary


Links To Other NOS


External Links


Version Number


Indicative Review Date

2016

Validity

Current

Status

Original

Originating Organisation


Original URN


Relevant Occupations

Business Sales Executives, Marketing and Sales Managers, Sales Accounts and Business Development Managers, Sales Related Occupations, Telephone Salespersons

SOC Code

3552

Keywords

Sales strategies; marketing strategies; organisational values; ethical principles; implementation of business strategy; customer segmentation analysis; compliance requirements; setting sales objectives; customer purchasing preferences; determining resource requirements; sales activity plan; KPIs; sales targets; communication; PESTLE; SWOT; SMART objectives; distribution channels; procurement